IT WAS A MATCH
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2022
One of the highlights of the Brazilian summer is Carnival. Specially in 2022, after a year without this popular celebration, Brazilians were excited to go out and go crazy. And one thing was essential: MUSIC.
Every year, people choose a Carnival hit, and despite stiff competition, Tinder managed to land a summer hit. In partnership with one of the biggest artists of the moment, Marina Sena, and one of the hottest duos, Hitmaker, we produced a successful music video on Latin America's largest music platform: Kondzilla. The result was a huge hit and a lot of visibility for Tinder.
HOT NEWS! MARINA SENA AND HITMAKER RELEASES NEW HIT FOR CARNIVAL.
CASE STUDY
EVERYTHING ABOUT MARINA SENA'S WARDROBE IN 'FOI MATCH'.
SOCIAL CONTENT
For the social media strategy, we brought one of the most charismatic rapper, transgender and also a heavy user of Tinder app, Danny Bond to become our voice and persona to establish a communication about safety, better ways of using, Tinder tips and most important of all, respect and breaking beauty standards.
